ABI Market Manager
We are actively seeking a Market Manager to support a national sampling program for Anheuser Busch. The Market Manager will oversee execution of weekly on premise and off premise sampling events in key accounts. Candidates must be highly motivated, and results oriented.
With Advantage, you’ll be a part of an established and fast-growing company driven by groundbreaking ideas and an innovative culture.
Team player; works collaboratively with others.
Able to work in a fast-paced, results-driven environment.
Able to be nimble in ambiguity; be open to change; embrace innovative ideas.
Able to communicate effectively through various methods while appropriately tailoring the message to the audience.
Ability to work independently while managing multiple tasks and deadlines.
Proven success in the execution and evaluation of sampling programs
Experience with recruiting, interviewing, and training Brand Ambassadors
Experience in creating weekly schedules with specific parameters for execution
Experience with approving team events, recaps, and payroll systems
Bilingual in English/Spanish is a nice to have
Incumbent must be able to perform the essential functions of the job.
Work is performed in a retail in-store/bar/restaurant environment and some weekend event activation required.
Typically requires the ability to spend 66%+ hours each work day doing the following activities: engage in considerable physical activity, ability to lift and/or push up to 74 pounds, stand on feet for long periods of time, use products as appropriate for the demonstration, and may be required to work in extremely cold conditions (i.e. refrigerated sections).
The use of proper safety practices when handling the products is essential.
Driving is an essential duty and function of this job and therefore must be able to maintain a valid and current driver’s license.
WHAT’S IN IT FOR YOU?
Represent the largest brewing company in the world – Anheuser-Busch InBev.
Incentives for top performers.
Competitive salary & stipends along with full benefits.
Opportunity to participate in 401K plan with company match.
Paid Time Off Program
HOW DO YOU QUALIFY?
Bachelor’s Degree in Marketing or a related industry experience
Personal computer and home internet access.
Proficiency in Microsoft platforms including Word, PPT, excel, Outlook.
Experience in the alcohol or beverage industry preferred
WHAT WILL YOU DO?
The Market Manager will be responsible for building their team of Brand Ambassadors to execute these activations – working closely with local wholesaler team(s) to schedule appropriate accounts in order to meet execution goals to assist in sales growth for a variety of Anheuser-Busch brands.
Manages all aspects of Brand Ambassador team including recruitment, training, weekly event execution, and reporting
Provides direction to Brand Ambassadors while continuously evaluating performance
Responsible for creating Brand Ambassador schedule while adhering to program goals
Maintains a working partnership with local wholesaler and key accounts
Performs pre-calls and checklists in preparation for sampling events
Ensures Brand Ambassadors are properly equipped with merchandise and materials needed to execute sampling events
Monitors event execution while ensuring all key brand KPIs are achieved
Submits program deliverables accurately and on time each week
Knowledge of local alcohol beverage laws
HOW WILL YOU SUCCEED?
Achieve and/or exceed monthly Key Performance Indicators (KPIs).
Develop solid rapport with Advantage/AB field management teams, wholesaler partners and key accounts.
Frequent and consistent communication to all key stakeholders.
Exhibit exceptional time management, flexibility, accountability and work ethic.
Taking responsibility for actions and performance results; and being open to discovering and overcoming personal barriers via coaching from upper management.